Jingles are effective because they can be memorable. A good jingle can really stick in your head, which is what makes it effective. I remember jingles today that I heard in commercials I saw when i was growing up. Folgers actually has one of those jingles. You’ve probably heard it – “the best part of waking up is Folgers in your cup.”
Folgers is currently looking for people to share their own take of the Folgers classic jingle we’re all so familiar with. Entrants in the Folgers Jingle Contest will be competing for a prize of $25,000. To enter you’ll need to create a 60 to 90 second video consisting of your own take on the Folgers Jingle. Your submission must be original and include “The Best Part of Wakin’ Up is Folgers in Your Cup” melody and lyrics as shown in the contest tool kit, found on the website. Entries must be submitted before March 6, 2013. Entries will be judged on elements such as originality, creativity and performance, amongst others. A panel of judges will choose ten finalists. The ten finalists will be featured on the Folgers site, where the public will be able to vote for their favorite during the period of May 15th and June 19th, 2013. One of the finalists will become the Grand Prize Winner.
To learn more about the Folgers Jingle Contest visit www.Folgers.com/Jingle and make sure to read the details in the Official Rules before you begin.
I personally can’t sing, so I won’t be entering. Will you be entering the contest?