Father’s Day Treat: Buy a FrostyTM to help children in Foster Care
6th Annual Wendy’s® Father’s Day Frosty Weekend Counts on Public Support to Benefit the Dave Thomas Foundation for AdoptionTM and its signature program Wendy’s Wonderful KidsTM
DUBLIN, OHIO (June 12, 2012) – Now through Father’s Day, Wendy’s Frosty fans can help children in foster care find permanent, loving, adoptive homes. Continuing its Father’s Day Frosty Weekend tradition for the sixth year in a row, Wendy’s invites customers to help raise $1.6 million through three easy ways:
· Buy any Frosty product: On Saturday, June 16 and Sunday, June 17, for each Frosty product, participating Wendy’s will donate 50-cents to support Wendy’s Wonderful Kids, a program that is dedicated to finding permanent adoptive families for children in foster care. All Frosty products are included — even parfaits, shakes and floats.
· Use a mobile website to check in at Wendy’s: Wendy’s will donate 50-cents for every customer that checks in at Wendy’s restaurants during Father’s Day Weekend (June 16 and 17 only) using Wendy’s special mobile-friendly website found at www.wendys.com/treatitforward.
· Re-Tweet: Now through Father’s Day, customers can re-Tweet one of @Wendys special Twitter posts with the hashtag #TreatItFwd. Wendy’s will make a 50-cent donation for each designated re-Tweet made from Treat it Forward.
“My father was passionate about foster kids finding permanent, loving homes, as he was adopted himself,” said Wendy Thomas, daughter of founder Dave Thomas. “Father’s Day Frosty Weekend is a special tradition that allows us to carry on his dream of getting even more children in foster care adopted.”
As an added bonus, actress and proud adoptee Kristin Chenoweth will be sharing Tweets with her fans in honor of this year’s Wendy’s Father’s Day Frosty Weekend. Visit http://www.kristin-chenoweth.com for information on her whereabouts as she Tweets from the road while on tour.
Since its beginnings in 2007, Father’s Day Frosty Weekend has raised more than $8 million for the Dave Thomas Foundation for Adoption in support of Wendy’s Wonderful Kids, a program that finds permanent adoptive homes for children in foster care.
To date, nearly 3,000 children have been adopted through Wendy’s Wonderful Kids, and several thousand more have been matched with families and are awaiting adoption. Recently released data from a five-year study of Wendy’s Wonderful Kids shows that children referred to the program are up to three times more likely to get adopted.
For more information, visit www.facebook.com/frosty or www.wendys.com.
The Dave Thomas Foundation for Adoption
The Dave Thomas Foundation for Adoption is a national nonprofit public charity dedicated exclusively to finding permanent homes for the more than 145,000 children waiting in North America’s foster care systems. Created by Wendy’s founder Dave Thomas who was adopted, the Foundation implements results-driven national programs, foster care adoption awareness and advocacy initiatives. To learn more, visit davethomasfoundation.org or call 1-800-ASK-DTFA.
About The Wendy’s Company
The Wendy’s Company is the world’s third largest quick-service hamburger company. The Wendy’s system includes more than 6,500 franchise and company restaurants in the U.S. and 27 countries and U.S. territories worldwide. For more information, visit www.wendys.com or www.aboutwendys.com.
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